Brand Activation Production Manager
Company: Tempur Sealy
Location: Lexington
Posted on: January 23, 2025
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Job Description:
Job Summary: The Brand Activation Production Manager will direct
creative resources and project-manage activities to deliver
photography, film/B-roll and photorealistic CGI in support of
advertising and new product development for the Tempur-Pedic, Sealy
and Stearns & Foster brands. The Production Manager will define
objectives and creative vision; manage agencies to achieve
deliverables; manage the TSI digital asset management system; track
talent and asset usage rights; establish timelines and budgets;
present in-progress and finished work to key stake holders and
ensure flawless execution. The Production Manager will excel at
working in a fast-paced environment while managing multiple
projects and collaborating effectively with multiple
cross-functional stakeholders. This is a highly skilled specialist
role that adds value by bringing to life the brand visual identity
and product features with still imagery and film that will be
integrated into numerous consumer touchpoints.
What you'll do (Essential Duties, Responsibilities, and Key Results
Area):
Identifies production needs and organizes resources in support of
development of cross functional communications plans requiring
photography, film/b-roll, and CGI photography needs.
Collaborate with cross-functional stakeholders - including Brand
Management, Product Comms, DTC, Retail Marketing, Alt Channel,
Sales Training - to define the creative vision, deliverables, and
ensure Brand Activation Photography/Film assets are flawlessly
executed, delivered on time, and within budget.
Leads new photography projects by preparing briefs, shot lists, and
coordinating production timelines with internal and external
partners for execution, ensuring accuracy, completeness, and
adherence to brand guidelines.
Collaboratively with Brand Activation team, oversees pre-production
execution with agencies inclusive of direction on set design,
propping, lighting, talent, wardrobe, ensuring adherence to shot
lists and style guides; order and manage the shipment and delivery
of TSI products to the production studio.
Oversees agencies during production, ensuring a smooth operation,
flawless execution of shotlists, and trouble-shooting as
needed.
Leads post-production of still photography & film/B-roll; ensures
retouching and color grading are delivered flawlessly and on time;
ensures that assets are appropriately loaded onto our Digital Asset
Management system and funneled to stakeholders.
Represents Brand Activation Production on Product Communications
teams; listens to stakeholder needs and translates those needs into
photography/B-roll deliverables; presents work-back schedules,
project updates and finished work.
Works cross-functionally with team members including Product Comms,
Brand Management, PR, Alt Channel, Training, and the Digital
Content Manager and in collaboration with the Brand Activation
Managers, Brand Activation to develop product photography, B-Roll
and CGI to support product launches and other initiatives.
Works collaboratively with Brand Activation and Product Comms teams
to define photographic/film visual identity and creative
photographic guidelines, including approach to lighting, talent,
set design, styling, and wardrobe.
Together with Sourcing and Director, Brand Activation, sources
network of agencies & freelancers that deliver excellent work with
value for money, and to support growing needs of the business; puts
in place MSA and SOW contractual agreements; manages suppliers at a
high level; identifies and onboards new capabilities as
required.
Oversees Digital Asset Management System; trains internal and
external teams on usage; tracks and manages usage rights including
negotiation of usage rights extensions; navigates asset end of life
with cross functional teams; manages supplier relationship.
Tracks and manages production budgets to ensure accuracy of all
costs. Processes project invoices and tracks expenses versus
budget.
Other duties as assigned
Estimated Salary: $76,000-$109,000
Tempur Sealy is proud to be an Equal Employment Opportunity and
Affirmative Action employer. We provide equal employment
opportunities to all employees and applicants for employment and
prohibit discrimination and harassment of any type based upon race,
color, religion, age, sex, national origin, disability status,
genetics, protected veteran status, sexual orientation, gender
identity or expression, or any other characteristic protected by
federal, state or local laws.What You'll Need (Qualifications):
Bachelor's Degree preferred
Minimum 3-5 years of relevant experience in photography and video
production with an agency, production studio or client-side on an
in-house agency or managing productions
Strong creative eye with keen attention to detail; ability to
translate vision into output through agencies
Strong project management skills
Must travel regularly to oversee photoshoots, estimated 20 weeks
per year
Must travel regularly to head office in Lexington, Kentucky to
collaborate with stakeholders, estimated twice per month
Proficient in Microsoft applications including Word, Excel,
PowerPoint, and Teams
Keywords: Tempur Sealy, Lexington , Brand Activation Production Manager, Executive , Lexington, Kentucky
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